Stay Informed!

By Sean Luechtefeld on 08/26/2010 @ 02:12 PM

Tags: Innovation, Innovators, Behavioral Economics

At the end of next month, 2009 Innovator-in-Residence Mindy Hernandez’s residency will officially come to an end, but as you can see from her update below, Mindy continues to lead the way in bringing together assets practitioners and behavioral economics researchers. We look forward to continuing to work with Mindy as her contributions have been significant, and we’re especially pleased with her leadership role in planning two sessions on Behavioral Economics at the 2010 Assets Learning Conference. Be sure to check out Behavioral Economics 101 and 201 at #ALC2010!

CFED is currently partnering with Mindy on developing specialized behavioral economics (BE) technical assistance to improve the participation of self‐employed households in the services and products provided through CFED’s Self Employment Tax Initiative (SETI). SETI was launched in 2005 to support microentrepreneurs using tax time to strengthen their businesses with asset-building opportunities and to use that interface to connect them with other business support services. Two SETI innovation sites - Foundation Communities in Austin, Texas and the Greater Philadelphia Urban Affairs Coalition - are receiving customized BE technical assistance and are partnering with Mindy and her research colleagues to study the effects of their programmatic experiments.

Mindy’s project is also exploring opportunities to assist the Cities of San Francisco and Washington, DC with their initiatives to bring low‐ and moderate‐income residents into the financial mainstream through direct deposit and banking access initiatives. In addition, she has collaborated with CFED to create a website and blog – “Applying Behavioral Sciences in the Real World” – that serves as a home for a rich and evolving set of resources for anyone interested in policy and programmatic applications of behavioral insights. The blog includes guest posts from practitioners and researchers who are experimenting with behaviorally-informed interventions, providing a channel for those findings to be disseminated to the broader field and for practitioners to communicate directly with their peers.

If you have questions for Mindy, use the comments section below to share them with the community.

Thanks for the update, Mindy!

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