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I'M HOME

I’M HOME, or Innovations in Manufactured Homes, is an initiative designed to unlock the potential of high quality manufactured housing as a key source of affordable and appreciating housing.  The mission of I’M HOME is to ensure that families who purchase manufactured homes reap benefits from the homeownership experience comparable to those enjoyed by buyers of traditional, site-built homes.

The basic hypothesis underlying I'M HOME is that improvements in the following conditions will enable owners of manufactured homes to take advantage of factory-built housing’s affordability while also having the opportunity to build wealth in a way that more closely resembles the experience of owners of site-built housing:

• Home and installation quality
• Long-term control over land beneath one’s home
• Mortgage and other key financial products
• Public policy reforms

I'M HOME has sought to realize this hypothesis by providing funding and technical assistance to innovative programs whose outcomes demonstrate the market potential of manufactured housing as a source of affordable and appreciating housing. In order to be good investments for families, manufactured homes must be well built and installed; homeowners must own, or at least have long-term control over, the land beneath their homes; the homes must be financed with fair and affordable terms; and finally, homeowners must be able to sell the homes at a fair value when they move.

Since its launch in January 2005, I’M HOME's trajectory can be divided into three rough phases: a demonstration phase, a period of more deeply focused practice and policy support, and, most recently, a renewed commitment to support this work via a set of scale strategies. In the areas of new and replacement development and community preservation, I’M HOME currently focuses on developing large-scale, national delivery channels with our partners. This includes our support of ROC USA™, a technical assistance provider network making resident ownership of manufactured home communities a reality nationwide, and Next Step™, a national nonprofit distribution system to deliver high quality, energy efficient, factory-built housing at scale.We remain committed to identifying and communicating the policy and finance elements that must undergird any successful scale strategy as well as providing a space for nonprofits working in the manufactured housing field to come together and share best practices.

Follow the links below to learn more about I’M HOME.

Focus Areas and Goals

I'M HOME Network

Frequently Asked Questions

I'M HOME Media Center